BRAND DEVELOPMENT & WEBSITE DESIGN 2018

ALEXIA VERNON

“Can you imagine a world in which women and girls, regardless of nationality, race, class, age, gender identity, sexual orientation, or ability felt entitled to walk into any room, and onto any stage, and speak their truth?” — Alexia Vernon

Alexia Vernon is an internationally recognized and sought after speaking coach. Branded a “Moxie Maven” by President Obama’s White House Office of Public Engagement for her unique and effective approach to women’s empowerment, Alexia Vernon is a sought-after speaking and leadership coach to female (and male) executives, entrepreneurs, coaches, consultants, media personalities, and change-makers who want to spread their ideas, positively impact people’s lives, grow their businesses, and advance their thought leadership. 

“Thank you for giving birth to the website design of my dreams! From our very first conversation until the delivery of the last psd file, you understood my vision, over delivered on my aesthetic expectations (and they are very high!), liaised swimmingly with the rest of my team, and ensured that my new business brand and website were next level. I'm so so so grateful to you, and I look forward to many future collaborations.”

- Alexia Vernon, women's speaking coach and author of Step into Your Moxie

www.alexiavernon.com
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Philosophy & Creative Considerations

With her target audience being female entrepreneurs between 35-45 years old, we wanted to bring in feminine aspects while also still expressing the power and professionalism they exude and embody. I did this through an intentional effort of using pinks, greens, and golds - weaving in the colors of the heart chakra along with gold finishes for a luxury feel.

Creative Considerations & Key Themes

Elegant, clean, and fresh. Feminine while capturing the bolder aspects of female empowerment. Vibe: Classy, elegant, polished and warm.

Deliverables: Brand Development (not including logo) & Website Design (Wordpress)